Keep taking the tablets
It was a difficult 2018 for Apple, Samsung and Huawei, but the tablet sector is poised to bounce back
Apple iPad Air | 2019
Apple's new iPad Air with the smart keyboard attached and the Apple pencil.
Estimated price: US$499
Will this be a game-changer? The buzz has already reached fever pitch in techie circles after the launch of the iPad Air, which will be in Apple Stores in the coming weeks.
The iconic US high-tech company is hoping it will reinvigorate the tablet sector after a roller coaster 2018.
Last year, total sales dropped by 11.4 million to 173.8 million devices, according to a report released in February by Strategy Analytics’ Connected Computing Devices.
But despite the depressing numbers, CCD believes the market will bounce back in 2019.
“The sector may be on the road to recovery as several major vendors have strengthened their hand,” Eric Smith, a director at Strategy Analytics, said.
“Apple is attempting to remake the computing market with more mobile iPad Pros for productivity while offering lower-priced iPad slates for entertainment,” he added.